Home > Uncategorized > I’ll take a Piledriver on rye, with Swiss-Jerry Lawler opens deli in downtown Memphis

I’ll take a Piledriver on rye, with Swiss-Jerry Lawler opens deli in downtown Memphis

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Burger King: The menu for Lawler's fast-food joint in the '70s featured such items as the Jabroni Burger and hotdogs ("a foot long–just like Lance Russell's nose").

Jerry Lawler is teaming with respected local businessman  convicted felon Joe Cooper to open a deli and retail shop in downtown Memphis.

The Commercial Appeal reports: 

Lawler has licensed his name and likeness to businessman Joe Cooper for King Jerry Lawler’s at 109 N. Main on the ground floor of the Claridge building.

Lawler compared it to the seasonal fireworks stands that bear his name around the Mid-South, only it will be a year-round promotion.

“I’m lending my name for something that’s going to be fun to visit and that could be profitable,” Lawler said.

Cooper was in the final stages Thursday of leasing the space, most recently a deli, at the southwest corner of Main and Adams. He said it should open between Aug.1 and Aug. 15.

Cooper said it would be decorated with memorabilia, the overflow from the wrestler’s East Memphis home, and would feature sandwiches named for celebrities and politicians.

“One sandwich Jerry wants to have is The Piledriver. I don’t know why he wants something like that. It’ll have every kind of meat you can think of, piled up high,” Cooper said.

Lawler said Cooper came to him with the idea and is overseeing details. Cooper was released from federal prison last October after serving a six-month sentence for a conviction on charges of laundering money for drug dealers in 2006 while working as a car salesman. He was placed on two years of supervised release.

Cooper said the store “should be a real winner.”

Something tells me the young ladies working at King Jerry Lawler’s will be tastefully attired-just like the girls at Hooter’s. With Cooper as a partner, Nate the Rat as general manager, “Outlaw” Don Bass singing nightly, “Dangerous” Doug Gilbert in the kitchen, and Reggie B. Fine as head of security, this can’t miss.

  1. David
    July 16th, 2010 at 12:38 | #1

    Why does the King pick such bad business partners?

  2. Old School Sammy
    July 17th, 2010 at 01:24 | #2

    How did this Ill-fated deal ever work out?

  3. admin
    July 20th, 2010 at 08:21 | #3

    I wonder if Downtown Bruno’s world-famous canned ham will be on the menu.

  4. Sean D
    July 20th, 2010 at 14:40 | #4

    So…what’s the over under on this lasting as long as his furniture store in Evansville, IN?

  5. admin
    July 20th, 2010 at 14:48 | #5

    Larry Burton is investing money in this, so it must be legit.

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